CATHY EMPEY TALKS TIME MANAGEMENT

CATHY EMPEY TALKS TIME MANAGEMENT

Cathy Empey is many things, lots of them wonderful, but mother of six and boudoir photographer are such a fun mix that we’ll focus on those.  Enjoy her article about time management (which I suspect she knows a thing or two about…) are such a fun mix that we’ll focus on those.  Enjoy her article about time management (which I suspect she knows a thing or two about…)

In my life, there are two things that can state with absolute certainty and strength of conviction.  One: when you have six children, laundry will never really be finished. laundry will never really be finished.

Yes, you can do load load of it every single day in two wash machines that sit side side, groaning with the effort of the constant spin cycle. Yes, can fold it up and put it all away, but within a day 6 kids will blown through a combined total of a minimum of 12 outfits, and means you start all over again the next day, right back where started. started.

The second thing I am absolutely about? Time is fleeting. To me, time is more precious than money. about? Time is fleeting. To me, time is more precious than money.

The passage of time is why I am a photographer, if only to capture,even for a second, the very essence of a moment. even for a second, the very essence of a moment.

Time management is often something corporations talk about in staff meetings, drilling away at employees to put their noses to the grind stone, stop surfing internet, and get down to some real productivity. I think, as any other working mother, that time management is something related to raising children. My ability to handle my own family, laundry and all, and my growing photography client list have given a unique perspective on juggling all of the stuff related to a business and growing a family. a business and growing a family.

First?

Focus on your priorities.

Focus on your priorities.

It’ all about priorities, good or bad. Finding out what can wait, for an hour, can make or break an entire day. Can you put off for a day or even until 10 pm when all of the kids are in bed? Prioritize your day, even to the smallest task, so nothing is left sweep under the rug. I tend to keep lists, many, many lists, and leave nothing to chance. It eliminates the middle of the night attacks when I realize that I have forgotten something, and helps make choices that can benefit my children as well as my business. business.

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Finding an area of specialization your photography and honing in on that is key to organizing business. business.

If you try to photograph all things, you’ll never the right clients and you won’t ever grow as a photographer. searching for an area of specialization, find something you can passionate about. Connect with other photographers in your area work together to find referrals for each of your specialties. unlike finding the right friends to complement your lifestyle, finding the right photographers to represent your growing brand key to growing your business and moving it forward. If they don’ help you grow a referral list you can be proud of and you can’ imagine shooting a session with them, don’t choose them as part your inner group. your inner group.

Social networking has become photographer’s best friend, and it is intrinsic to growing organizing my photography business. I’m a huge user of Twitter, I tend to retweet and comment on ideas that I find interesting that my followers will enjoy. I use Hootsuite to tweet from both my Twitter accounts, which eliminates the need to flip back and between screens. I send love out to my followers and those I in blog land, because this has become the new format for a chat coffee with a friend. I compliment other photographers often, the kind words I send out are often reciprocated with kind back, and in the middle of a difficult day, even a virtual hug or on the back means the world. on the back means the world.

Learning is everything. Always learning. Photography is not static; it is a process that evolves. I have taken workshops and I swear for every workshop I attended I have learned something new and exciting that has my photography to new heights. Learning something new opens up floodgates of creativity. Apply that to your business and watch grow. Yes, taking workshops and putting yourself out there can scary, but change is good and so is occasionally being scared. scary, but change is good and so is occasionally being scared.

Any photographer knows that to fantastic photos, you have to do more than just click the shutter the camera. Good photos come from within the photographer. In light, I try to smile a lot. Smile through the rough patches, never know who may be watching you. Keep your sense of humor intact, despite trial and tribulation. Take breaks and laugh as much as can. can.

Exercise as much as you can, even in 10-minute blocks.

Exercise as much as you can, even in 10-minute blocks.

endorphins you release can also release creativity. You will better about yourself, your mind can clear away the cobwebs, and heart will thank you. So will your family. heart will thank you. So will your family.

Time is fleeting, and it’s hard juggle everything that I need to juggle in one day while maintaining a great photography business and spending quality with my family. This is why it is so essential that photography, me, is about sending out good feelings and having them come back you. you.

If you exude good feelings about your family and your business,those good feelings will come back in one form or another. those good feelings will come back in one form or another.

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Although most would know her as the smiling face behind the camera, Cathy is proudest of her role of a Mom to her six growing children. Based in Chilliwack, BC, she is an excellent juggler of both home and her growing boudoir photography business, as well as a defiant decorator with a love of white despite 12 hands that constantly need cleaning.

business, as well as a defiant decorator with a love of white despite 12 hands that constantly need cleaning.

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